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	<title>Merchant&#039;s Mirror™ Accounting</title>
	<link>http://www.merchantsmirror.com/blog</link>
	<description></description>
	<lastBuildDate>Mon, 25 Jan 2010 14:00:32 +0000</lastBuildDate>
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		<title>Consistent Bookkeeping Makes Your Life Manageable</title>
		<description><![CDATA[


Image by dannyman via Flickr



  In spite of people like us, whom look to provide a web based accounting product easier to use and simplifying many processes, at the end of the day the responsibility of the bookkeeping for your small business still relies on YOU.
That&#8217;s right.   It&#8217;s amazing that in this [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2010/01/consistent-bookkeeping-makes-your-life-manageable/</link>
			</item>
	<item>
		<title>Transparent Support with Get Satisfaction</title>
		<description><![CDATA[


Image via CrunchBase


  In an effort to create more transparent support, and to just make it easier to answer questions about Merchant&#8217;s Mirror, we&#8217;ve decided to use Get Satisfaction as our support area.   Get Satisfaction puts all of your support needs in an area where the power of the community weighs in. [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/12/transparent-support-with-get-satisfaction/</link>
			</item>
	<item>
		<title>Use Your Own Products</title>
		<description><![CDATA[


Image via Wikipedia


  I have to say that one of the worst things you can do to your company is to not use your own product.
When you&#8217;re using it (the product) in-house, there are many things that you encounter as a user that perhaps your own clients have not had a chance to yet [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/12/use-your-own-products/</link>
			</item>
	<item>
		<title>Building Trust In Business</title>
		<description><![CDATA[


Image via Wikipedia


  Interestingly enough, there are a few things that you can do to build trust in your small business.   One is a time factor.  The longer you&#8217;ve been around, means that you will probably be around in the future to support your product.   This is one of [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/11/building-trust-in-business/</link>
			</item>
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		<title>Small Businesses Don&#8217;t Have to Suffer Big Business Cost</title>
		<description><![CDATA[   One of the pitholes that many small businesses fall into is that because a larger business uses a product, then the small business must also use the same one to succeed.
Yet there are many pieces of software more suited towards small business needs.   For instance, an Enterprise Resource Planning (ERP) [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/09/small-businesses-dont-have-to-suffer-big-business-cost/</link>
			</item>
	<item>
		<title>Leveraging Social Media</title>
		<description><![CDATA[  If you&#8217;re an Internet based business such as our web based accounting, then you might already be leveraging your social media networks.
There are plenty out there from Twitter to Facebook,  and all of them have different types of scenarios that you should be paying attention to since the audiences are actually somewhat [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/08/leveraging-social-media/</link>
			</item>
	<item>
		<title>Are You Using Open Source?</title>
		<description><![CDATA[  One of the ways to alleviate costs in a small business is to leverage open source software.   Everyone does to a degree, and some do it better than others.   For example, our online accounting business uses open source within the application itself as well as mail servers and operating [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/08/are-you-using-open-source/</link>
			</item>
	<item>
		<title>Searching for Patents and Trademarks</title>
		<description><![CDATA[  Whether you&#8217;re searching for web based accounting or just name searches on things such as Merchant&#8217;s Mirror, there is always a need for small businesses to do a patent or trademark search.
Mainly, it&#8217;s to make sure that you&#8217;re not infringing on someone else&#8217;s work and to do your due diligence if you&#8217;re seeking [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/08/searching-for-patents-and-trademarks/</link>
			</item>
	<item>
		<title>The Company-Customer Pact</title>
		<description><![CDATA[  How many times have companies decided to ignore your voice?   When you ask a question, it seems to go into a dark void never to be seen or heard from again?
We might be a web based accounting provider, but we do understand customer service and support.   With over twenty [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/08/the-company-customer-pact/</link>
			</item>
	<item>
		<title>Increase in Self-Employment</title>
		<description><![CDATA[  Are we really surprised that there has been an increase in self-employment, a percentage that has doubled the numbers from a year prior in the same quarter?
Think about it.   With all of the large corporations tightening their belts and getting rid of crucial professionals, there are many more of those that [...]]]></description>
		<link>http://www.merchantsmirror.com/blog/2009/08/increase-in-self-employment/</link>
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