Why accounting software needs to change

In the recent years, having looked at both personal finance and small business accounting software, I can tell you that the latter has been painstaking for myself. Usually the required features to run an entire business were missing something or other, but even if all the features were there then the interface was overly complicated to use. Begrudgingly, I had to pick and choose one single product to track the finances for my business or hire a bookkeeper.

So when John and I first started discussing what was to become Merchant’s Mirror, I was very excited. I would finally be able to look into what all my accounting woes have been and squash them once and for all. Both of us have owned and managed small businesses in the past and we know the pain that everyone deals with when it comes to accounting tasks.

Day by day, we are looking at ways to include all of the important features an accounting system should include, and at the same time, make it easier for the small business owner to operate. We understand that balancing your check book should accomplished in as short a time as possible because your time could be better spent in business building. While it is not perfect today and we are always working toward our goal of bringing a more dynamic model to the table. We want to let the user’s skill level put it to the test.

And that’s what we’re here to accomplish.

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